Yiheshan culture with customers as the center and creating value for customers. High efficiency and team spirit are the basic requirements for every staff. Establishing of study type organization is a necessary condition for stable and continuous development of the company. Yiheshan always promotes the tenet to create a platform of “big enterprise, big school and big family” for every staff and to let every staff and the company develop together. “Sincerity, reality, innovation, service” is the faith of Yiheshan. Its core is “first uprightness, then the business”. It is the core of the special company culture created and formed gradually with the development of Yiheshan. With sincerity as forerunner, reality as base, innovation as mean and service as guarantee, the faith of Yiheshan has accompanied Yiheshan from creation, to big and strong. It is widely accepted and participated by all staff. And it will be improved and perfected with the development of the company. Sincerity: “first uprightness and then the business” requires all staff to be sincere to colleagues and customers and to be honest and faithful. Reality: it requires all staff to be honest and earnest to their duties and to be steady, strict, effective, and adaptable to their work. Innovation: Our knowledge, idea and method must be in the leading place and we must active and progressive. We should be brave in innovation and always pursuit outstanding and perfect. Shun Long’s contribution to society: create chances of occupation continuously, pay taxes according to　the law, and actively promote the development of social civilization. Yiheshan’s contribution to customer: provide most valuable products and professional service. Yiheshan’s contribution to cooperator: cooperators are Yiheshan’s good　partners　and we will be sincere to them and cooperate with them. We are always seeking benefits and development for both parties. Yiheshan’s contribution to employee: provide an idea platform for accomplishing personal ideal and continuously cultivate comprehensive capability of the staff; develop the company and the staff together; and create a sincere, friendly, and happy work environment for every staff.